3A3P
Applied AI,
Accelerated.
A structured program turning real business challenges into tangible AI solutions — fast, focused and future-ready.
Who We Are
We're 3A3P – an applied AI accelerator uniting academic insight and corporate ambition to tackle complex business challenges. We combine advanced AI technologies with deep domain expertise to turn ideas into actionable solutions.
Our mission: to empower corporate partners to design, test and scale AI-driven solutions in a low-risk, high-impact environment — delivering measurable business value within weeks, not years.
3A3P is a CoreCortex initiative developed in partnership with leading universities and forward-thinking corporate partners.
Our Partnerships
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Our Offer
Through a structured collaboration with top-tier Master's students and emerging professionals — pre-selected via our intensive Masterclass and AI Lab — and guided by seasoned AI and industry experts, we transform your AI opportunity areas into functional, business-ready prototypes.
Each prototype is built for technical feasibility, market relevance and brand alignment — ensuring it's not just a proof of concept, but a solid foundation for immediate adoption and scalable growth within your organisation.
From Challenge to Working Prototype
Example 1
Fixing Connectivity Frustration with Agentic AI
A global telecom provider faced growing dissatisfaction from recurring router issues. The accelerator team created a prototype that let customers snap a photo of their router, submit the issue and instantly receive tailored troubleshooting advice. By combining verified router data with forum-based FAQs, the team turned a major pain point into an intuitive, self-service support experience — powered by agentic AI.
Example 2
AI-Powered Cooling for Urban Transport Networks
One of the world's busiest metro operators teamed up with the accelerator to address recurring overheating in underground lines. Leveraging operational data, the team built an AI model identifying the root causes behind temperature spikes. Beyond diagnostics, the prototype predicted when thresholds would be reached and recommended targeted countermeasures — creating a cost-efficient roadmap to prevent heat-related service disruptions.
Example 3
Turning Unstructured Feedback into Customer-Driven Innovation
A global cybersecurity company struggled to make sense of massive volumes of unstructured survey feedback across multiple products. The accelerator team developed an AI-powered MVP that converted raw feedback into structured insights — guiding improvements, revealing new opportunities and strengthening product–market fit. The solution enabled teams to design future offerings with genuine customer focus.
Discover the Accelerator
Corporate Partner Track
Step 1: Frame the Challenge
Together with your leadership team, we define the strategic focus of your AI opportunity — identifying the real problem behind the brief and setting measurable success criteria.
Student Track – Phase 1: Masterclass
Participants start with an intensive AI+ Masterclass — building a shared foundation and a solid skill base.
Step 2: Develop the Brief
We translate the defined challenge into a concise, actionable brief — motivating for the teams and aligned with real business priorities.
Phase 2: Basic AI Lab
Through focused lab sessions, students deepen their expertise and prepare to tackle real-world corporate challenges.
Step 3: Joint Kick-off
Corporate partners and student teams meet for the first time — aligning on the brief, exchanging perspectives, and immersing themselves in the brand context to lay the foundation for collaboration.
Step 4: Advanced AI Lab
Over six weeks, selected teams work in agile sprints to build functional AI prototypes — delivering tangible solutions with measurable business impact.
Result: Functional Prototype
A validated, business-ready prototype demonstrating clear value and providing a solid foundation for scaling your AI solution across the organisation.
Why Partner with 3A3P
Access a highly motivated pool of AI-trained talent — without the hiring overhead
Test bold ideas in a low-risk, fast-paced innovation environment
Gain fresh perspectives your established teams might overlook
See your challenge transformed into a business-ready prototype — in weeks, not years
Choose Your Collaboration Path
Option 1
3A3P Academic
Corporate Partnership with 3A3P
- Direct collaboration with the University of Kent
- Challenge execution guided by Thomas Hirschmann within the 3A3P framework
- Academic rigour and quality assurance guaranteed through university supervision
- Delivery of a functional prototype tailored to your business challenge
Value
A structured, academically anchored partnership turning your challenge into a validated, high-quality functional AI prototype.
Option 2
3A3P Business
Corporate Partnership Plus with segmenta experience
- All benefits of Option 1, plus the strategic involvement of segmenta Experience
- Decades of expertise in corporate marketing and communications embedded in the process
- Access to senior experts and multi-disciplinary know-how supporting your teams
- segmenta's AI+ Communication Power: strategic frameworks, brand-fit Content Ops, and visibility solutions for long-term scalability
- Continuous strategic sparring and knowledge transfer into organisational practice and markets
Value
Beyond the prototype — a corporate partnership combining academic excellence with segmenta's AI+ Communication expertise and marketing power to drive lasting strategic impact.
About Thomas Hirschmann
Thomas Hirschmann is a founder, advisor, and lecturer across multiple AI ventures, combining over 15 years of experience in data science, creativity and corporate transformation. In partnership with the University of Kent (UK), he connects academic rigour with real-world application — driving methodological excellence and measurable impact within the accelerator program.
About segmenta experience
segmenta experience is the AI+ Communication partner in the accelerator — pioneering a new operating system for marketing and communication. We ensure every functional prototype is rooted in brand reality and engineered for measurable business impact.
Ready to turn your challenge into a working AI prototype?
Book an introduction call to explore how your business challenge can be transformed into a functional AI prototype. In this session, we define the scope, share best practices, and outline how a corporate partnership within the accelerator can unlock measurable value for your organisation.
Expand your perspective
Download our whitepaper to explore how the 3A3P Applied AI Accelerator connects academic excellence with corporate impact — featuring real-world cases, proven frameworks, and actionable takeaways for your organisation.
Frequently Asked Questions
Who develops the prototypes?
Selected Master's and PhD students from leading universities — pre-qualified through our Masterclass and AI Lab — work under the guidance of seasoned industry experts and academic mentors to build each functional prototype.
What about intellectual property (IP)?
The IP remains with the student teams, while corporate partners receive a perpetual, worldwide, royalty-free licence to use and commercialise the functional prototypes. Where pre-existing academic IP is involved, tailored agreements ensure clarity and compliance. In selected cases, partners may also participate in the accelerator's venture incubation program.
How much time does it take as a corporate partner?
The typical engagement runs over 8–10 weeks from challenge definition to a functional prototype. Corporate partners usually invest around 12–16 hours total — spread across two alignment workshops, the joint kick-off and a final review session. All operational work is handled by the 3A3P and university teams, ensuring minimal effort with maximum insight and outcome.
What kind of companies can join as partners?
Corporate and large mid-sized organisations facing marketing, communication or data-driven challenges that can benefit from applied AI solutions.
How is this different from a hackathon?
Unlike one-off hackathons, the accelerator is a structured, multi-phase program with thorough preparation, close mentoring, and a focus on functional prototypes with real business relevance. In short: it delivers lasting impact — not just ideas.
How can I get the most out of the accelerator?
By defining a focused, high-value business challenge together with our team — one that's ambitious enough to matter, yet concrete enough to deliver a functional prototype with measurable impact.